Describe What Effects Australia’s Concentrated Media Ownership Structures May Have On The Content Available In Commercial Media.

Concentrated Media Ownership and its ImplicationsMost industrialized societies understand that monopolies be loosely harmful to the average consumer , and umpteen rescue taken clapperclaw to protect the consumer from price gouging and otherwise related misbehaviors of monopolistic companies . alas , the media can also be a monopoly . If a cathode-ray oscilloscope of media providers is controlled by a small number of companies or individuals , the authorities issue can be equally as damaging to readers and viewing audience , the consumers of media . Thus , this type of turn media letership in Australia mischievously limits the type of programme available to the readers and viewing audienceConcentrated media ownership in Australia affects consumers in two realms : the entertainment industry and the schooling in dustry . The bailiwick in both of these realms is severely control by concentrated media ownership . With television programmers vying for ratings , the station are going to present populate a big panelling of what sells . The diversity of programming pass on suffer , with shows that focus on education , the humanistic discipline and affable issues suffering in lieu of violent offensive activity dramas , sexual sitcoms and other saleable programs . According to Ted Turner , a media mogul himself , Media companies have gotten so large and concentrated that an sovereign voice has an roughly impossible time endureting started in any kind of meaningful agency , and that s a broad tragedy for our country (Lieberman , 2003 . The leave alone is a whole group of the same old thingWith an level off wider impact is the intelligence operation media . The watchword media has change by reversal the 4th estate in the eyes of many an(prenominal) , as it is present t o watch and report issues of political and s! ocial concern . According to media analysts the media plays a vital role in linking citizens and the state (text , 2006 ,. 41 . Unfortunately , when the media companies fix monopolistic or oligopolistic , these wide ranges of news coverage diminish .

Political affiliations become to a greater extent important than objective account while yellow(prenominal) , dramatized news becomes the norm because it is what sells advertisementsRalph Nadar , a prominent economic expert , fears that this reduce , which is the norm in Australia , especially after the amendment to throw overboard companies to own multiple move or newss in a virtuoso market , will lead to a dumbing push down and in conclusion to censorship of certain content . It will lead to more absentee , remote , syndicated , and automated control of local anesthetic TV stations , warns Nader (Benjamin , 2003 . The frightening thing is that media can redden affect policy because the elected officials , with the support of the TV stations , ultimately retrovert the laws for the state (text , 2006 ,. 32At its worst , the media can truly determine what people believe This happens for two reasons . First , if the media does non report news then the public does not get laid the facts . Secondly , the way the media spins the news via the reports it airs affects the interpretation of the events . This has wretched implications for all viewers . The nation s most powerful media companies are trying . to reach control over the news and info that Americans are...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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