Toyota in France Toyota in France Background In late 1996, Toyota began to impression at the whole of western Europe for a bet on for its ultra-modern build. Belgium, the Czech Republic, France, Germany, Poland and the UK all seemed to be the most promising enthronement recipient, but the list was quickly left a vis-a-vis battle between Europes oldest foreign investment rivals - France and the United Kingdom. At first, the UK seemed the obvious choice. Toyota had its only European car assembly go under at Burnaston, in the UKs Midlands, where a skilled workforce and well-established self-propelled infrastructure and cluster of related firms are available.
However, at the visit of January, company president Hiroshi Okuda voiced doubts about investing in the UK because of its hesitation to fully participate in the European pecuniary system. In 1997, Toyota finally announced plans to build a $660 gazillion car plant in Valenciennes, 60 km from Lille, France. rating 1. The reasons for F...If you want to get a full essay, order it on our website:
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